Young men turn to Urban Dictionary, the mammoth online dictionary for American slang, to define hipster lingo and the up-to-the-minute essence of pop culture.
“The site exists so people can ‘crystallize and critique entire experiences or social subsystems.’”
The New York Times
“... an evolving cultural document.”
“...with apologies to Bill Maher, we propose a "new rule" for naming brand extensions: Check Urban Dictionary First.”
“...the cyber oracle of hipster lingo...”
Urban Dictionary averages 72 MM impressions and 18 MM unique readers per month.
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