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Millions of teens, millennials and boomers use Urban Dictionary to understand language and pop culture.

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By The Numbers

80 million

Monthly users

Google Analytics

42nd

Most popular site in the United States

180 million

Monthly pageviews

Google Analytics

10%

of the 18-24 Total Digital Population

comScore

Demographics

45% are 18-24

Google Analytics

53% are male

Google Analytics

46% HHI over $100K

comScore

Opportunities

IAB Banners

300x250 / 300x600 / 160x600 / 970x90

Click to see rates and specifications

Programmatic

Available through Google Ad Exchange

Private Marketplace
Programmatic Direct
Header Bidding

Sponsorships

Sponsored content

Sponsored categories

Social & Email

4,700,000 Facebook fans

250,000 Twitter followers

109,000 Instagram followers

78,000 subscribers receive Urban Word of the Day every morning

Platforms

Mobile web

Native apps

Desktop web

Brand Safe

Urban Dictionary’s multi-part approach to content filtering only delivers your campaign on pages where content is safe.

Urban Dictionary is a stunningly useful document that unlike most media is made and used by actual young people — in droves. (read the article)

An evolving cultural document.

The cyber oracle of hipster lingo.

Selected Clients

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